Category: PR Zen

  • Does EMDR Really Work? New Article Explores How Trauma Gets Stuck in the Brain and How Healing Begins

    Does EMDR Really Work? New Article Explores How Trauma Gets Stuck in the Brain and How Healing Begins

    Evidence-based analysis examines EMDR therapy, trauma, addiction, and the role of the nervous system in long-term recovery

    NEWPORT BEACH, Calif., Jan. 24, 2026 / PRZen / Upfront Inc. today announced the release of a new long-form article examining the effectiveness of Eye Movement Desensitization and Reprocessing (EMDR) therapy and its role in trauma and addiction recovery.

    The article, titled “Does EMDR Really Work? How Trauma Gets Stuck in the Brain — and How Healing Begins,” explores how unresolved trauma affects the nervous system, why traditional talk therapy may fall short for some individuals, and how EMDR works at a neurological level to help reprocess traumatic memories.

    Drawing on current neuroscience and clinical research, the piece explains how trauma activates the amygdala — the brain’s threat-detection center — keeping individuals locked in fight-or-flight responses long after danger has passed. The article also addresses why substance use often becomes a coping mechanism for unprocessed trauma and how EMDR can help reduce emotional reactivity by integrating traumatic memories into adaptive memory networks.

    EMDR is recognized as an evidence-based trauma therapy by the American Psychological Association, the World Health Organization, and the U.S. Department of Veterans Affairs. Research cited in the article shows that a majority of individuals undergoing EMDR for PTSD no longer meet diagnostic criteria following treatment.

    Rather than promoting a single solution, the article emphasizes emotional readiness, nervous-system regulation, and whole-person healing — highlighting why trauma recovery requires more than insight alone.

    The full article is available on Medium and is intended for clinicians, individuals in recovery, and readers interested in evidence-based mental health approaches.

    Read the full article here:
    https://medium.com/illumination/does-emdr-really-work-0855218059f6

    Press Release Distributed by PRLog

    Source: UPFRONT INC

    Follow the full story here: https://przen.com/pr/33603942

  • Kintetsu And Oversee Announce New Partnership

    Kintetsu rolls out exciting new price optimizer tool kiSave

    NEW YORK, Jan. 22, 2026 / PRZen / Kintetsu International, a leading global travel management company, today announced a partnership with Oversee, the AI-driven travel technology company, to provide its customers with advanced air and hotel reshopping capabilities designed to maximize value from corporate travel spend while preserving the traveler experience.

    Through this partnership, Kintetsu is deploying Oversee’s AI-powered reshopping platform as part of its kiSave product to continuously monitor airfare and hotel bookings after initial booking, and automatically identify lower prices, better-aligned rates, and policy-compliant opportunities as they emerge. When savings are found, bookings are seamlessly and automatically rebooked, delivering measurable cost reductions without added friction for travelers or travel managers.

    Kintetsu’s approach reflects a modern, traveler-centric approach to reshopping, one that accounts for today’s dynamic pricing environment, continuous airline offers, and increasingly complex hotel rate structures. By leveraging Oversee’s solution, Kintetsu can go beyond basic manual price checks and instead provide kiSave’s intelligent, tailored price assurance, keeping travelers and service top of mind.

    “Corporate travel pricing has never been more fluid,” said William Sarcona, Director of Corporate Planning at Kintetsu. “Our customers expect us to help them navigate this complexity in a way that protects both their budgets and their travelers. Partnering with Oversee allows us to do exactly that, while continuously optimizing air and hotel spend, and ensuring travelers still get the trips they booked and the experience they expect.”

    Mr. Sarcona further noted, “The rollout of these programs couldn’t come at a more ideal time. With ongoing economic uncertainty, we are finding many of our clients are more cost-conscious than ever and are seeking products that align with their mission to secure the best pricing possible and to reduce their overall travel expenditures”.

    Oversee’s reshopping solution supports both air and hotel bookings and integrates with Kintetsu’s existing workflows. The partnership underscores Kintetsu’s commitment to putting customers first by investing in technology that directly improves return on travel spend, without shifting complexity onto travel teams.

    “Kintetsu has a long-standing reputation for innovation and customer advocacy,” said Aviel Siman-Tov, CEO and Co-Founder of Oversee. “This partnership reflects a shared belief that technology should quietly work in the background to deliver better outcomes: lower costs for companies, less noise for travelers, and greater confidence for travel managers that value is being captured continuously.”

    About Kintetsu International

    Kintetsu International is among the largest travel management companies in the world, maintaining a full-service global agency with branches in the U.S. and Japan. KIE is consistently ranked in the top 50 of all U.S. travel agencies by Travel Weekly Magazine.

    KIE is a leader in travel management, whose expertise is founded on its vast experiences, global network resources, and innovative solutions. KIE has positioned itself as the premier Japanese TMC in the U.S.

    For more information, visit us at www.kintetsu.com.

    About Oversee

    Oversee is the leading AI-based platform for travel spend optimization. Providing solutions for over 7000 customers, more than 50% of the BTN 100 and Fortune 500, and the largest global TMCs, Oversee’s AI travel technology platform offers customers a powerful product suite aimed at cutting costs, boosting profits, streamlining operations, and automating customer support for travel companies.

    For more information, please visit https://oversee.biz/.

    Press Release Distributed by PRLog

    Source: Kintetsu International Express, (U.S.A.), Inc.

    Follow the full story here: https://przen.com/pr/33603801

  • Does EMDR Really Work? New Article Explores How Trauma Gets Stuck in the Brain and How Healing Begins

    Does EMDR Really Work? New Article Explores How Trauma Gets Stuck in the Brain and How Healing Begins

    Evidence-based analysis examines EMDR therapy, trauma, addiction, and the role of the nervous system in long-term recovery

    NEWPORT BEACH, Calif., Jan. 24, 2026 / PRZen / Upfront Inc. today announced the release of a new long-form article examining the effectiveness of Eye Movement Desensitization and Reprocessing (EMDR) therapy and its role in trauma and addiction recovery.

    The article, titled “Does EMDR Really Work? How Trauma Gets Stuck in the Brain — and How Healing Begins,” explores how unresolved trauma affects the nervous system, why traditional talk therapy may fall short for some individuals, and how EMDR works at a neurological level to help reprocess traumatic memories.

    Drawing on current neuroscience and clinical research, the piece explains how trauma activates the amygdala — the brain’s threat-detection center — keeping individuals locked in fight-or-flight responses long after danger has passed. The article also addresses why substance use often becomes a coping mechanism for unprocessed trauma and how EMDR can help reduce emotional reactivity by integrating traumatic memories into adaptive memory networks.

    EMDR is recognized as an evidence-based trauma therapy by the American Psychological Association, the World Health Organization, and the U.S. Department of Veterans Affairs. Research cited in the article shows that a majority of individuals undergoing EMDR for PTSD no longer meet diagnostic criteria following treatment.

    Rather than promoting a single solution, the article emphasizes emotional readiness, nervous-system regulation, and whole-person healing — highlighting why trauma recovery requires more than insight alone.

    The full article is available on Medium and is intended for clinicians, individuals in recovery, and readers interested in evidence-based mental health approaches.

    Read the full article here:
    https://medium.com/illumination/does-emdr-really-work-0855218059f6

    Press Release Distributed by PRLog

    Source: UPFRONT INC

    Follow the full story here: https://przen.com/pr/33603942

  • Metavalis Launches Massive Community Coat Drive in Branson to Support Local Residents

    Metavalis Launches Massive Community Coat Drive in Branson to Support Local Residents

    Emerging biotech firm debuts “Science & Shield” initiative, bridging the gap between advanced medical research and immediate humanitarian relief for the Ozarks.

    BRANSON, Mo., Jan. 27, 2026 / PRZen / Metavalis, a biotechnology innovator developing a proprietary Stealth Lipid Nanoparticle (LNP) platform, is proud to announce the launch of its “Science & Shield” humanitarian initiative. To mark this milestone, the company has partnered with community organizers to host a massive winter aid event in Branson.

    While Metavalis is pioneering a new generation of stealth delivery systems to tackle rare and challenging diseases, the company’s leadership maintains that advanced science must be paired with immediate community care.

    “Our stealth LNP technology is designed to go where other treatments can’t, solving the hardest problems in medicine,” said Jordan Bekemeier, Founder and CEO of Metavalis. “But while we engineer solutions for the future, we also have to solve the problems right in front of us. That is why we are deploying resources today not just in the lab, but in the parking lot, handing out supplies to neighbors who are struggling.”

    Event Details:

    • Date: Saturday, February 7, 2026
    • Time: 12:00 PM – 3:00 PM CST
    • Location: 993 Branson Hills Parkway, Branson, MO (Parking lot)

    A Dual Layer of Support The event is a coordinated effort to provide comprehensive winter protection:

    • The Davis Family will be distributing a massive supply of winter coats, hats, and heavy weather gear to protect against the cold.
    • Metavalis will be distributing “Shield Kits” care packages containing non perishable food, first aid supplies (band aids, sanitizers), and hygiene essentials.

    About Metavalis Metavalis is a biotechnology company focused on the treatment of rare and challenging diseases through its novel Stealth LNP platform. By engineering delivery vehicles that evade immune detection, Metavalis aims to unlock new possibilities in genetic medicine. The “Science & Shield” program represents the company’s commitment to protecting human life at every level from the cellular to the community.

    For more information, visit the Metavalis website.

    Contact
    Jordan Bekemeier (Founder & CEO)
    Metavalis
    (417) 243-9965
    jordan@metavalis.com

    Press Release Distributed by PRLog

    Source: Metavalis Inc.

    Follow the full story here: https://przen.com/pr/33604183

  • Sole Publishing Announces Essential Parenting Book for Families Navigating the Teen Years

    Sole Publishing Announces Essential Parenting Book for Families Navigating the Teen Years

    Keep Talking: Conversations with Our Kids When They Want Us Least but Need Us Most by Jen Shoemaker Davidson is a candid, experience-driven book about staying connected to teenagers through intentional conversation, trust-building, and consistent presence, even when communication feels hardest.

    ORANGE COUNTY, Calif., Jan. 27, 2026 / PRZen / Sole Publishing announces the release of Keep Talking: Conversations with Our Kids When They Want Us Least but Need Us Most, by debut author Jen Shoemaker Davidson, a mother and advocate for honest parent-teen communication.

    When the teenage years arrive, many parents find themselves feeling shut out by slammed doors, shrugged shoulders, and silence, often assuming this disconnection is inevitable. In Keep Talking, Jen Shoemaker Davidson challenges that assumption, offering a grounded, experience-based approach to maintaining meaningful connection during one of the most challenging stages of parenting.

    In this timely and deeply personal work, Davidson explores why modern parenting often breaks down during adolescence, not because parents stop caring, but because fear, discomfort, and uncertainty replace honest communication.

    “The way we raise our kids, what we prioritize, and the lessons we pass down are not set in stone,” says Davidson. “We have the power to choose.”

    Drawing from her lived experience raising two teenagers and emerging with adult children who still choose connection, Keep Talking blends personal storytelling with practical insight to show how consistent presence and intentional conversation can reshape family relationships.

    Keep Talking is a must-read for parents of tweens and teens, educators, youth counselors, and anyone invested in helping young people feel seen, heard, and valued.

    Keep Talking is not just another parenting book about surviving the teen years. It introduces Davidson’s signature practice, Life Lesson Lunches, intentional, one-on-one conversations she held with her children throughout adolescence.

    Built on four foundational pillars, connection, encouragement, wisdom, and understanding, Keep Talking serves as both a reflection and a guide for parents navigating the tension between holding on and letting go.

    Already recognized as a BookLife Editor’s Pick and featured in Publishers Weekly, Keep Talking has resonated with readers seeking a more honest, human-centered approach to parenting.

    The book is available in print and digital formats on Amazon, at booksellers everywhere, and through the authors website.

    About Jen Shoemaker Davidson

    Jen Shoemaker Davidson is a parenting advocate, speaker, and author of Keep Talking: Conversations with Our Kids When They Want Us Least but Need Us Most. She is the creator of Life Lesson Lunches, a repeatable, conversation-based practice designed to help parents stay meaningfully connected to their teens. Drawing from lived experience raising two children into adulthood, Davidson focuses on honest communication, emotional presence, and helping families navigate the hardest seasons without losing trust or connection.

    Press Release Distributed by PRLog

    Source: Sole Publishing

    Follow the full story here: https://przen.com/pr/33604125

  • Metavalis Launches Massive Community Coat Drive in Branson to Support Local Residents

    Metavalis Launches Massive Community Coat Drive in Branson to Support Local Residents

    Emerging biotech firm debuts “Science & Shield” initiative, bridging the gap between advanced medical research and immediate humanitarian relief for the Ozarks.

    BRANSON, Mo., Jan. 27, 2026 / PRZen / Metavalis, a biotechnology innovator developing a proprietary Stealth Lipid Nanoparticle (LNP) platform, is proud to announce the launch of its “Science & Shield” humanitarian initiative. To mark this milestone, the company has partnered with community organizers to host a massive winter aid event in Branson.

    While Metavalis is pioneering a new generation of stealth delivery systems to tackle rare and challenging diseases, the company’s leadership maintains that advanced science must be paired with immediate community care.

    “Our stealth LNP technology is designed to go where other treatments can’t, solving the hardest problems in medicine,” said Jordan Bekemeier, Founder and CEO of Metavalis. “But while we engineer solutions for the future, we also have to solve the problems right in front of us. That is why we are deploying resources today not just in the lab, but in the parking lot, handing out supplies to neighbors who are struggling.”

    Event Details:

    • Date: Saturday, February 7, 2026
    • Time: 12:00 PM – 3:00 PM CST
    • Location: 993 Branson Hills Parkway, Branson, MO (Parking lot)

    A Dual Layer of Support The event is a coordinated effort to provide comprehensive winter protection:

    • The Davis Family will be distributing a massive supply of winter coats, hats, and heavy weather gear to protect against the cold.
    • Metavalis will be distributing “Shield Kits” care packages containing non perishable food, first aid supplies (band aids, sanitizers), and hygiene essentials.

    About Metavalis Metavalis is a biotechnology company focused on the treatment of rare and challenging diseases through its novel Stealth LNP platform. By engineering delivery vehicles that evade immune detection, Metavalis aims to unlock new possibilities in genetic medicine. The “Science & Shield” program represents the company’s commitment to protecting human life at every level from the cellular to the community.

    For more information, visit the Metavalis website.

    Contact
    Jordan Bekemeier (Founder & CEO)
    Metavalis
    (417) 243-9965
    jordan@metavalis.com

    Press Release Distributed by PRLog

    Source: Metavalis Inc.

    Follow the full story here: https://przen.com/pr/33604183

  • Top 66 People-Centric Leaders of 2025 Prove Taking Care of People Is Taking Care of Business

    Top 66 People-Centric Leaders of 2025 Prove Taking Care of People Is Taking Care of Business

    The Dave Alexander Center for Social Capital Announces Its Annual List of Leaders Redefining the Future of Capitalism

    SCOTTSDALE, Ariz., Jan. 21, 2026 / PRZen / The Dave Alexander Center for Social Capital has released its annual list of the Top 66 People‑Centric Leaders of 2025, spotlighting the CEOs and founders proving that taking care of people is now one of the most powerful drivers of business success.

    As companies confront rising burnout, disengagement and declining trust, a new generation of leaders is demonstrating that human‑centered leadership is not a “soft” philosophy — it is a competitive advantage. A 2025 report from Chief Executives for Corporate Purpose shows companies built around both profit and purpose deliver 58% higher revenue growth and 63% higher returns on invested capital, with investors overwhelmingly expecting purpose‑driven strategy.

    Through hundreds of interviews with top executives, the Center has identified a clear shift: trust, connection and dignity are becoming core business infrastructure. Leaders such as Ed Bastian, Jasmine Jirele, Tony Capuano, Penny Pennington, Pete Stavros, Garry Ridge, Marshall Goldsmith and Bob Chapman, and many more, are reshaping decision‑making around people‑first principles — and outperforming the market in the process.

    This movement marks a return to capitalism’s original intent, rooted in Adam Smith’s belief that prosperity depends on the well‑being of the entire community. After decades of short‑term, shareholder‑first practices that weakened innovation and long‑term competitiveness, people‑centric leadership is re‑emerging as the model capable of driving sustainable growth.

    The Center’s Top 66 honorees represent the leaders proving that when companies elevate employees, customers and communities, they unlock stronger performance, deeper trust and long‑term value. Their work signals a turning point for business — and for society.

    The Dave Alexander Center for Social Capital is proud to honor these leaders and champion the movement toward a more human, more prosperous future.

    Read the full article and list at Top 66 People-Centric Leaders of 2025 Prove Taking Care of People Is Taking Care of Business : Dave Alexander Center for Social Capital

    Check out more articles and insights at www.socapcenter.com

    Media Contact
    The Center for Social Capital llc.
    contact@socapcenter.com

    Press Release Distributed by PRLog

    Source: The Center for Social Capital llc

    Follow the full story here: https://przen.com/pr/33603722

  • Radarsign Redefines Crosswalk Safety with Launch of CrossCommand™ RRFB Crosswalk

    Radarsign Redefines Crosswalk Safety with Launch of CrossCommand™ RRFB Crosswalk

    First-of-its-kind RRFB combines radar intelligence, real traffic data collection, and pedestrian countdown guidance.

    ATLANTA, Jan. 20, 2026 / PRZen / As pedestrian safety challenges grow more complex and agencies face increased pressure to justify infrastructure investments, Radarsign™ is introducing a new standard for crosswalk safety with the launch of CrossCommand™ RRFB Crosswalk with Radar-Based Traffic Data Collection.

    CrossCommand™ is the industry’s first MUTCD 11th Edition and BABA compliant RRFB system to unify radar intelligence, traffic data collection, and pedestrian walk time countdown directly within the crosswalk itself. The result is a purpose-built safety system that delivers both visibility and insight without additional sensors, disjointed hardware, or added infrastructure.

    “Communities are being asked to improve pedestrian safety with fewer resources and greater accountability,” said Anna Duckworth, Sales Director at Radarsign. “CrossCommand™ gives agencies more than flashing lights. It gives them insight to help them make data-informed decisions based on what’s actually happening at the crosswalk.”

    Traditional RRFB installations operate in isolation, providing no measurable understanding of vehicle speeds, approach behavior, or driver response over time. CrossCommand™ disrupts that model by embedding radar directly into the RRFB light bar, capturing real-world traffic behavior at the point of pedestrian interaction.

    Paired with optional pedestrian countdown side panels, CrossCommand™ also improves the crossing experience by giving pedestrians clearer expectations and greater confidence in unsignalized crossings, school zones, and high-volume pedestrian corridors.

    “This is not a bolt-on feature or a minor enhancement,” said Nicole Summerlin, Marketing Director at Radarasign. “CrossCommand™ represents a shift in how crosswalk safety is designed. We are delivering a single system that connects visibility, data, and pedestrian guidance into one cohesive product.”

    Product Highlights: CrossCommand™ RRFB Crosswalk with Radar-Based Traffic Data Collection

    • Radar-integrated RRFB light bar
    • Traffic data collection at the crosswalk
    • Optional pedestrian countdown side panels
    • Solar or AC power configurations available  
    • Single-system installation—no additional sensors or infrastructure

    The product is available now for direct quote at radarsign.com. Download the media kit for spec sheets, product photography, and additional assets.

    Press Release Distributed by PRLog

    Source: Radarsign, LLC

    Follow the full story here: https://przen.com/pr/33603594

  • MILBERT.ai Brings Real Time Session Defense to Google Workspace and Google Cloud

    MILBERT.ai Brings Real Time Session Defense to Google Workspace and Google Cloud

    ThreatHunter.ai adds continuous identity trust decisions across Workspace sign ins and Google Cloud Audit Logs to help stop token abuse and session hijacks

    BREA, Calif., Jan. 20, 2026 / PRZen / ThreatHunter.ai today announced expanded coverage for MILBERT.ai to protect Google Workspace and Google Cloud against modern MFA bypass techniques that rely on stolen sessions, OAuth grants, and token abuse.

    Security teams already know the problem. MFA can succeed and the access can still be hostile. Attackers increasingly avoid repeated MFA challenges by operating inside valid sessions, reusing tokens, and blending into normal looking identity activity. MILBERT treats identity as a continuous trust decision, not a one time checkpoint.

    With this expansion, MILBERT ingests and correlates Google signals organizations already have, including Google Workspace login activity and Google Cloud Audit Logs, then evaluates behavior across Gmail, Workspace services, and cloud resources to detect suspicious sign ins, token misuse, and risky access paths as they unfold. When confidence is high, MILBERT can drive response actions to contain the attack before it spreads, including session resets and MFA resets based on policy and customer workflow.

    “Google Workspace and Google Cloud are identity driven environments. If an attacker steals a valid session, they do not need to beat MFA again. They just walk. MILBERT’s job is to stop blind trust and force identity to prove itself continuously using the signals Google already provides,” said James McMurry, CEO of ThreatHunter.ai.

    What’s new

    • Real time identity trust decisions for suspicious Workspace sign ins and session behavior, not just whether MFA completed.
    • Correlation of Workspace activity with Cloud Audit events to surface token misuse, anomalous access, and privilege escalation sequences.
    • Actionable response output including investigation steps and mitigation guidance designed to reduce false positives and speed containment.
    • Deployment guidance to enable required audit sources and route events into MILBERT for analysis at scale.

    Availability

    Google Workspace and Google Cloud coverage is available immediately for MILBERT.ai deployments. ThreatHunter.ai provides onboarding guidance to enable required audit sources and route events into MILBERT for continuous evaluation and alerting.

    About ThreatHunter.ai

    ThreatHunter.ai delivers 24/7 cybersecurity services powered by its Argos Platform, combining expert human threat hunters with AI and ML to identify threats, reduce false positives, and execute mitigation quickly. ThreatHunter.ai is a Veteran Owned Small Business.

    https://www.threathunter.ai
    https://www.milbert.ai

    Media Contact

    sales@threathunter.ai

    Press Release Distributed by PRLog

    Source: ThreatHunter

    Follow the full story here: https://przen.com/pr/33603564

  • Poolvillas Expands Local Presence on the Costa Blanca with New Offices in Moraira and Denia – Over 30 Years of Expertise Now Even Closer to Guests

    Poolvillas Expands Local Presence on the Costa Blanca with New Offices in Moraira and Denia – Over 30 Years of Expertise Now Even Closer to Guests

    Javea, Spain Poolvillas.com, the trusted specialist in premium holiday homes with private pools in Spain, proudly announces the opening of two new local offices in Moraira and Denia.

    JAVEA, Spain, Jan. 20, 2026 / PRZen / Poolvillas.com, the trusted specialist in premium holiday homes with private pools in Spain, proudly announces the opening of two new local offices in Moraira and Denia. This strategic expansion builds on the company’s long-established office in Javea, where it has been serving international holidaymakers for over 30 years.

    Since the early 1990s, Poolvillas has been helping Dutch, Belgian, German, and guests from around the world discover their dream vacations on the sunny Costa Blanca. With direct local partners, no middlemen, full transparency, personalized support, best-price guarantees, and a growing selection of pet-friendly options, the company has earned a reputation for making every stay unforgettable.

    The new offices in Moraira and Denia strengthen Poolvillas’ on-the-ground presence in these picturesque coastal towns, allowing even faster response times, better local knowledge, and enhanced guest assistance before, during, and after bookings. Guests can now rely on dedicated local teams familiar with every hidden gem—from pristine beaches and walking trails to authentic restaurants and nearby attractions in Moraira, Denia, Javea/Xàbia, and surrounding areas.

    “After more than three decades of creating memorable holidays in Spain, we’re excited to bring our expertise even closer to our favorite destinations,” said a Poolvillas spokesperson. “The new offices in Moraira and Denia, combined with dozens of new villas and apartments, mean guests can look forward to an even better experience in 2026”

    Poolvillas continues to stand out with:

    • Exclusive direct rentals – no intermediaries for maximum value and transparency
    • Personal assistance from an experienced local team
    • Price guarantee – never pay more
    • Pet-friendly options and special deals for early bookings or last-minute stays

    About Poolvillas
    Poolvillas.com is a leading provider of holiday homes with private pools and sea-view apartments on Spain’s Costa Blanca and beyond. With more than 30 years of experience since the early 1990s, the company offers a carefully curated selection of villas and apartments in prime locations such as Javea/Xàbia, Moraira, Denia, and surrounding areas. Committed to quality, transparency, and guest satisfaction, Poolvillas delivers unforgettable vacations with local expertise and personalized service.

    Media Contact / Bookings:
    Email: reservations@poolvillas.com
    Phone: +34 960 628 101
    Website: poolvillas.com

    Press Release Distributed by PRLog

    Source: poolvillas b.v.

    Follow the full story here: https://przen.com/pr/33603613